Background Image Alternative Text: Muse Design Award 2019 Rose Gold Winner image - small girl looking up at what looks like lots of crumpled white paper hung from the ceiling. Some has fallen on the floor around her. The building interior is dark with columns - looks like a warehouse
Background Image Alternative Text: Out of more than 3,680 submissions from 60 countries, bDot Architecture has received a 2019 MUSE Design Award for "The Bad Idea" installation.

Alumnus Brian Roberson’s studio, bDot Architecture, receives Muse Design Award

Out of more than 3,680 submissions from 60 countries, bDot Architecture has received a 2019 MUSE Design Award for "The Bad Idea" installation.

Via Beth Roberson | bDot Architecture Inc.

Brian Roberson, a 1995 graduate of the Mississippi State University School of Architecture, founded bDot Architecture, a multidisciplinary design studio, in 2006 in Birmingham, Ala.

Out of more than 3,680 submissions from 60 countries, bDot Architecture has received a 2019 MUSE Design Award for "The Bad Idea" installation.

“The MUSE Design Awards is an international competition for creative and design professionals from all disciplines, who help push the evolution of their industry in a positive direction,’” said Kenjo Ong, CEO of the competition.

The MUSE Design Awards are administered and judged by International Awards Associates (IAA) and panels of internationally-recognized professionals. IAA oversees awards and recognition programs, assembles judging panels and sets rigorous standards for both competitions.

“Winning a Muse Design Award is a very rewarding and humbling experience. It is moments like this that both encourage and push our studio to remain relevant in the international conversation of design,” said Roberson.

“'The Bad Idea" was a labor of love for our studio. The heart of the project is about the journey of an artist or designer and their struggle with the design process and sorting through the many thoughts, sketches, musical notes or words in search of the one that holds the greatest promise, the greatest impact. But as a design unfolds, many thoughts and ideas are discarded, deleted or burned. What is oftentimes overlooked is that while the ‘bad’ idea might not be used in the application in which it was born, it might, nonetheless, hold a power to transform life, space, a viewpoint or the mind. It is the potential power of these discarded ideas that led us to create "The Bad Idea".”

Find more information about "The Bad Idea."